Counseling Degree Guide

Substance Abuse Counselor Licensure By State Guide

This resource was developed to guide users towards an understanding of addiction counselor license and certification requirements and as an SEO resource to build authority in this niche.

The University of New Orleans

Online Learning

Challenge: The university needed a centralized orientation to student support resources available to distance and hybrid learners.

Solution: Re-imagine an existing page as an in-depth orientation to online learning at the university.

Teacher Certification Degrees

The Teacher Certification Reciprocity Guide

This page is an example of my work at the intersections of SEO, instructional design, and government compliance.

Laura McPherson

Three Practices to Support Learner Agency

An interactive video with actionable steps educators can use to create a more learner-centered environment.

Laura McPherson

How to Teach Your Dog to Speak

An interactive video with knowledge checks anyone can use to train their dog to "speak" on command.